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King Faisal University

The school plan of the Bachelor program in marketing requires achieving 136 credited hours divided into 8 levels. The first three ones are general in which the student studies the requirements of the university and college. The student specializes in the 4 level. The program divided into 8 levels which are as follows:

The First Level

Course Title

units

requirement

Introduction to Islamic culture

2

university

Physical Education

1

university

The principles of the of Business Administration

3

college

Accounting principles (1)

3

college

The principles of mathematics (1)

2

college

Micro-economy principles

3

college

The Law  principles

3

college

The Second Level

Course Title

units

requirement

 English Language (1)

3

university

 Faith and Ethics

2

university

 General administration principles

3

college

 The principles of mathematics (2)

3

college

 Computer Introduction

3

college

Accounting principles (2)

3

college

The Third Level

Course Title

units

requirement

 The Economic System in Islam

2

University

 English for administrators

2

college

 Cost accounting(1)

3

College

 Computer languages

3

College

 scientific research Introduction

1

College

 Principles of Statistics (1)

2

College

The principles of politics

3

College

The Fourth Level

Course Title

units

requirement

 Business Administration concepts

2

College

 Marketing management

3

specialization

 The principles of macroeconomic

3

College

 Principles of Statistics(2)

3

College

 Human Resources Management

3

College

 Information Systems Management

3

College

The Fifth Level

Course Title

units

requirement

 Marketing segmentation and consumer behavior

3

specialization

 Organizational behavior

3

specialization

 Production and quality  management

3

specialization

Distribution channels Management

3

specialization

 pricing management E

2

specialization

 International administration

3

specialization

The Sixth Level

Course Title

units

requirement

 The social system in Islam 2

2

University

 Sales management skills

3

specialization

 Production management

3

college

Electronic Commerce E

3

specialization

Advertisement and promotion Management

3

specialization

 Marketing Researches

3

specialization

 Practical training

3

specialization

The Seventh Level

Course Title

units

requirement

 Strategies and policies management

3

college

 Marketing services and industrial products

3

specialization

 Financial management (1)

3

college

 Money and banks

3

college

 Creativity Marketing Studies E

2

specialization

 Search Marketing Hall

3

specialization

The Tenth Level

Course Title

units

requirement

 Operations Researches (1)

3

college

 Computer applications in marketing E

3

specialization

 Contract and negotiation  management

3

specialization

 International Marketing

3

specialization

 projects business Study

3

specialization

 

 

 

Business Administration


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edu.sa

جميع روابط المواقع الرسمية التعليمية في المملكة العربية السعودية تنتهي بـ sch.sa أو edu.sa