A vibrant institution that is stimulated to enrich knowledge of future and develop competitive human capabilities.
Acting as a development engine and a major knowledge partner in supporting vital sectors; locally and regionally, by providing futuristic education, research driven by change and development, community engagement for mutual enrichment, and sustainable business development.
To realize the above mentioned vision and mission, we set 8 strategic goals as follows:
1- Developing educational outcomes belonging to the future, and eligible to maintain their competitiveness in light of economical and developmental transformations locally and internationally.
2- Maximizing the research benefit and directing the university's research activity to serve the Kingdom's national goals and aspirations of the university's identity.
3- Continuous development of the university's educational system and focusing on the university›s community engagement activities especially in the areas of mutual enrichment.
4- Establishing and nurturing the university's innovation and business development system and enhancing its economic capabilities.
5- Directing the university's resources and capabilities to create an exceptional university experience that meets the expectations of students.