Vision:
Leadership in providing outstanding community service for the development and prosperity of poultry and avian sector in Saudi Arabia.
Mission:
To support avian and poultry sector in the Kingdom of Saudi Arabia by effectively fulfilling the University's vision and mission of community partnership.
Objectives:
1- Conduct researches on wild non-traditional (hunting and pet birds), and traditional poultry in the following research areas:
• Public health and environment.
• Epidemiology, preventive medicine, and treatment.
• Management and production.
• Genetics and breeding.
2- Focus on research efforts to protect and develop all birds' species.
3- Genetic improvement of wild birds and poultry through new biotechnology techniques.
4- Support of the poultry sector development in the Kingdom through researches that solve productivity, nutrition, and Biosecurity problems that might hinder the sector.
5- Providing consultation, advisory services, and training related to wild birds and traditional poultry.
6- Encouraging graduate studies and researches as well as holding meetings and scientific conferences.
7- Encouraging various sectors interested in wild birds and poultry to participate in supporting research projects and graduate studies.
8- Build cooperative relationships with other research centers; and local, regional, and global distinguished researchers on bases.
9- Helping the biodiversity through the preservation of some bird species subjected to extinction.
